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Barbara Mayfield, MS, RDN, LD, FAND
Dec 24, 20213 min read
Which channels are your best choice? Answer just 3 questions.
With so many channels to pick from, how do you choose? Should you deliver your message via live presentation, virtual webinar, brochure,...
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Barbara Mayfield, MS, RDN, LD, FAND
Dec 17, 20212 min read
Make your messages remarkable! Achieve the 3 M's of impact.
What type of messages do you want to create? Messages audiences find understandable and relatable, or ones that confuse? Messages...
40 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Dec 3, 20213 min read
Trying to communicate more effectively? Know your why and your big idea.
Effective communication is not just thrown together, it is strategically created. By following the 10 Steps to Creating Compelling...
60 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Nov 19, 20213 min read
Want to know the secret to creating better content? Know your audience.
Creating effective communication hinges on one essential step more than any other. That step involves knowing and understanding your...
79 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Nov 12, 20213 min read
Who is my audience?
When creating communication, can your audience be “everyone”? No. Messages can only be effective when targeted to an audience. Therefore,...
59 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Nov 5, 20212 min read
Creating Communication? Follow these steps.
When you are creating communication, where do you begin? Do you start with deciding which channel to use? Or, what your message is? Or,...
57 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Oct 29, 20213 min read
Stage fright CAN be overcome!
Your mouth goes dry. Your skin flushes. You break out in a sweat. Your knees knock. Your heart races. You can’t catch your breath. You...
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Barbara Mayfield, MS, RDN, LD, FAND
Oct 22, 20213 min read
5 Tips for Edu-Taining Food Demos
What is one of the most effective ways to teach and motivate healthy eating? A food demonstration. Food demonstrations are a highly...
257 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Oct 15, 20213 min read
Let’s Celebrate - Food Connects Us
Happy World Food Day!! World Food Day is celebrated each year in October, organized by the Food and Agriculture Organization of the...
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Barbara Mayfield, MS, RDN, LD, FAND
Oct 8, 20213 min read
When is silence golden?
To speak or not? Depending on the situation, speaking up or keeping silent will be the better choice. Both are important. Important...
1,712 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Sep 17, 20213 min read
5 Tips for Pitching to the Media
Why should nutrition professionals pitch story ideas and messages to the media? In a nutshell: to expand our reach and influence by...
27 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Aug 27, 20212 min read
How do we miscommunicate? Let me count the ways!
Miscommunication – the #1 search term bringing visitors to this website. That alone draws attention to how common it is and how much we...
48 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Aug 20, 20212 min read
Top 20 Communication Quotes of all Time
What makes communication effective? What are the qualities of an effective communicator? To answer these questions, I searched for words...
266 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Aug 13, 20213 min read
5 Tips for Overcoming Bias
Discrimination, prejudice, unequal treatment, harassment – just a few of the negative consequences resulting from the biases humans hold...
764 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Jul 9, 20212 min read
Effective leaders are communicators
Are you a leader? If you are reading this post, you are inevitably a leader. In a multitude of ways and with a multitude of various...
150 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Jun 25, 20213 min read
Casting a vision requires focus
How do you feel when a problem you are dealing with or an initiative you are leading becomes overwhelming? The list of things to do keeps...
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Barbara Mayfield, MS, RDN, LD, FAND
Jun 18, 20213 min read
Do others know you care?
Do others know you care about them? How? Theodore Roosevelt wisely said, “No one cares how much you know until they know how much you...
36 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Jun 4, 20213 min read
5 Tips to Say it with Food
How does it feel when you create a dish or an entire meal that is not only delicious but is a feast for the eyes? Are you motivated to...
117 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Apr 29, 20213 min read
Don’t fear evaluation – embrace it!
The mere thought of evaluation can be fear-producing. Memories of bad test scores, nerve-wracking performance appraisals, negative...
31 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Apr 16, 20215 min read
What can the Titanic teach us?
Crises are events and situations that turn our lives upside down. They include natural disasters, health scares, economic upheavals,...
38 views0 comments
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