Evidence-based communication

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So many types of bias! How can I easily know which one is which?

Barbara J. Mayfield, MS, RDN, LD, FAND

Dec 64 min read

So many types of bias! How can I easily know which one is which?

This blog post will define the main categories of bias and describe some of the most common types.

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Can a communicator manage misinformation? Yes! Here's credible help.

Barbara J. Mayfield, MS, RDN, LD, FAND

Nov 153 min read

Can a communicator manage misinformation? Yes! Here's credible help.

Misinformation is wrong or misleading information. In this post, we will explore a helpful strategy for managing misinformation.

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Do you communicate about food, nutrition, or science? Here's credible help.

Barbara J. Mayfield, MS, RDN, LD, FAND

Nov 82 min read

Do you communicate about food, nutrition, or science? Here's credible help.

Do you communicate about food, nutrition, or science? Do you find it challenging to counteract misinformation? Here's credible help.

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What is the power of a picture? Images speak louder than words.

Barbara J. Mayfield, MS, RDN, LD, FAND

Nov 13 min read

What is the power of a picture? Images speak louder than words.

When you create communication, how often do you include photos or other forms of visual aids? What role do they play?

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Watch and adopt these 10 emerging trends in nutrition communication.

Guest post by Alexandria Hardy, RDN, LDN

Aug 163 min read

Watch and adopt these 10 emerging trends in nutrition communication.

In the ever-evolving landscape of nutrition, effective communication plays a critical role in shaping health. This post explores 10 trends.

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What is a SOCO and why do I need one for clear communication?

Barbara J. Mayfield, MS, RDN, LD, FAND

Jul 263 min read

What is a SOCO and why do I need one for clear communication?

The definition of SOCO that relates to communication is Single Overriding Communication Objective. SOCOs help communicators achieve clarity.

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Teaching Nutrition Effectively: Consider the Learner’s Readiness and Situation

Guest post by Brandon Lee, MS, RD, CCRP

Jun 284 min read

Teaching Nutrition Effectively: Consider the Learner’s Readiness and Situation

Who are you teaching? How does their current role affect their readiness to learn and what are the situations and problems of concern?

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Teaching Nutrition Effectively: Consider the Learner’s Autonomy and Experience

Guest post by Brandon Lee, MS, RD, CCRP

Jun 214 min read

Teaching Nutrition Effectively: Consider the Learner’s Autonomy and Experience

Andragogy is the art and science of helping adults learn. Helping adults learn is embedded in dietetics practice.

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Is your communication CLEAR? Yes. When we practice these 5 principles.

Barbara J. Mayfield, MS, RDN, LD, FAND

Jun 142 min read

Is your communication CLEAR? Yes. When we practice these 5 principles.

CLEAR is an acronym standing for 5 principles of clear communication. This acronym was developed by Dr. Rene Roberts, MD, MS, FAAFP.

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Is your communication CLEAR? Yes. When we repeat and reinforce.

Barbara J. Mayfield, MS, RDN, LD, FAND

Jun 72 min read

Is your communication CLEAR? Yes. When we repeat and reinforce.

Messages are more effective when they are repeated and reinforced.

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Is your communication CLEAR? Yes. When we communicate clearly and simply.

Barbara J. Mayfield, MS, RDN, LD, FAND

May 102 min read

Is your communication CLEAR? Yes. When we communicate clearly and simply.

Clear communication is essential for messages to be correctly received and interpreted by an audience in the way the communicator intended.

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Is your communication CLEAR? Yes. When we use mnemonic devices.

Barbara J. Mayfield, MS, RDN, LD, FAND

May 33 min read

Is your communication CLEAR? Yes. When we use mnemonic devices.

A mnemonic device is a communication tool that helps us remember information. This post features a tool to learn the principles of CLEAR.

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5 Tips for Using Behavior Change Theories

Barbara J. Mayfield, MS, RDN, LD, FAND

Apr 263 min read

5 Tips for Using Behavior Change Theories

This post summarizes the main points from our series on using behavior change theories with 5 brief tips.

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Which behavior change theories are most useful? All together they work better.

Barbara J. Mayfield, MS, RDN, LD, FAND

Apr 193 min read

Which behavior change theories are most useful? All together they work better.

The Polytheoretical Framework combines stage-based behavior change theory with decision-based theories.

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How do our decisions impact health behaviors? Which theories can guide us?

Barbara J. Mayfield, MS, RDN, LD, FAND

Apr 123 min read

How do our decisions impact health behaviors? Which theories can guide us?

When you are deciding on an action to take, are you aware of the decision-making process you go through? Why do you do what you do? In a...

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What are behavior change influencers? How can we use them to impact behavior?

Barbara J. Mayfield, MS, RDN, LD, FAND

Apr 53 min read

What are behavior change influencers? How can we use them to impact behavior?

When you hear the word “influencer,” what comes to mind? In today’s social media-saturated world, the word influencer has come to mean...

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How does behavior change happen? Can the process be easily understood?

Barbara J. Mayfield, MS, RDN, LD, FAND

Mar 293 min read

How does behavior change happen? Can the process be easily understood?

Does behavior change progress in a linear fashion? Does behavior change occur at a steady pace? Does behavior change always move in a...

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We are in the business of changing behaviors. What makes us more effective?

Barbara J. Mayfield, MS, RDN, LD, FAND

Mar 223 min read

We are in the business of changing behaviors. What makes us more effective?

As nutrition professionals, and as nutrition communicators specifically, we are in the behavior change business. Think about it… We not...

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Is it possible to dispel misconceptions and misinformation? Yes. With authority.

Barbara J. Mayfield, MS, RDN, LD, FAND

Nov 10, 20233 min read

Is it possible to dispel misconceptions and misinformation? Yes. With authority.

Is the public confused about food and nutrition? Can it be challenging to differentiate between what is fact and what is fiction? Yes,...

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When experts don't know the answer how does an authority respond?

Barbara J. Mayfield, MS, RDN, LD, FAND

Oct 27, 20233 min read

When experts don't know the answer how does an authority respond?

“Why don’t nutrition experts ever agree?” “Why do nutrition experts keep changing their minds?” Do you hear those complaints? I do. I can...

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