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Barbara Mayfield, MS, RDN, LD, FAND
Dec 10, 20212 min read
Want strong messages that make a difference? Build them on solid evidence.
Effective nutrition communicators craft messages that are evidence-based. As credentialed food and nutrition professionals, we have the...
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Barbara Mayfield, MS, RDN, LD, FAND
Dec 3, 20213 min read
Trying to communicate more effectively? Know your why and your big idea.
Effective communication is not just thrown together, it is strategically created. By following the 10 Steps to Creating Compelling...
60 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Nov 19, 20213 min read
Want to know the secret to creating better content? Know your audience.
Creating effective communication hinges on one essential step more than any other. That step involves knowing and understanding your...
79 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Nov 12, 20213 min read
Who is my audience?
When creating communication, can your audience be “everyone”? No. Messages can only be effective when targeted to an audience. Therefore,...
59 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Nov 5, 20212 min read
Creating Communication? Follow these steps.
When you are creating communication, where do you begin? Do you start with deciding which channel to use? Or, what your message is? Or,...
57 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Sep 10, 20213 min read
5 lessons from a global pandemic
What do tragedies and hardships teach us? Do we come out stronger and more resilient, or are we more defeated and divided? Historical...
18 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Aug 20, 20212 min read
Top 20 Communication Quotes of all Time
What makes communication effective? What are the qualities of an effective communicator? To answer these questions, I searched for words...
266 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Aug 13, 20213 min read
5 Tips for Overcoming Bias
Discrimination, prejudice, unequal treatment, harassment – just a few of the negative consequences resulting from the biases humans hold...
764 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Aug 6, 20214 min read
Biased? Not me!
What does it mean to be biased? Am I biased? Are you biased? If we are honest we must acknowledge that we all have biases. Biases are...
122 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Jun 25, 20213 min read
Casting a vision requires focus
How do you feel when a problem you are dealing with or an initiative you are leading becomes overwhelming? The list of things to do keeps...
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Barbara Mayfield, MS, RDN, LD, FAND
Jun 18, 20213 min read
Do others know you care?
Do others know you care about them? How? Theodore Roosevelt wisely said, “No one cares how much you know until they know how much you...
36 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
May 28, 20213 min read
4 skills for effective leaders
What does it take to be an effective leader? Well… it depends. There is no one formula or sequence of steps to follow but rather a skill...
22 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Apr 29, 20213 min read
Don’t fear evaluation – embrace it!
The mere thought of evaluation can be fear-producing. Memories of bad test scores, nerve-wracking performance appraisals, negative...
31 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Apr 23, 20213 min read
What comes first: facts or feelings?
When delivering communication in a crisis, what does your audience need first… an accounting of the facts, or, an expression of empathy...
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Barbara Mayfield, MS, RDN, LD, FAND
Apr 16, 20215 min read
What can the Titanic teach us?
Crises are events and situations that turn our lives upside down. They include natural disasters, health scares, economic upheavals,...
38 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Apr 9, 20212 min read
What does it take to influence or persuade?
Who comes to mind when you hear the word "influencer"? What does it mean to be an "influencer" and why are they so persuasive? The term...
142 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Apr 2, 20212 min read
That isn’t what I meant!
Have you ever needed to say "That isn't what I meant!"? We all have. We have all been like Miss Information. Who is Miss Information?...
45 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Mar 26, 20212 min read
5 Keys to Communicating Nutrition
When describing your communication skills, which adjective would you prefer: Average? Mediocre? Adequate? Or Awesome? It’s time for...
218 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Feb 26, 20213 min read
Can we talk?
Can you recall your last heart-to-heart conversation? In today’s world of instant messaging, texting, email, and social media, have we...
13 views0 comments
Barbara Mayfield, MS, RDN, LD, FAND
Jan 15, 20213 min read
Overcoming Miss Conception
Meet Miss Conception – AKA “contagious falsehoods” because they are so common. In honor of nutrition communication, how many of these...
70 views0 comments
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