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Barbara Mayfield, MS, RDN, LD, FAND
Nov 15, 20192 min read
Are you ready when the media calls?
Imagine sitting in your office concentrating on completing your latest project when the phone rings. It is the producer for your local...
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Guest post by Katie Hake, RDN, LD
Aug 16, 20193 min read
The Power of Story in Live Video
Think back to the last product you purchased. For me, it was a new planner from someone on social media. Did I truly need another fancy...
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Barbara Mayfield, MS, RDN, LD, FAND
Jul 26, 20194 min read
Confessions of an Instagram Newbie
They say you can’t teach an old dog a new trick. I disagree. There are numerous stories of older people learning and achieving great...
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Barbara Mayfield, MS, RDN, LD, FAND
Jun 28, 20193 min read
What is your social media ROI?
On the first day of class, when I asked the students in our Nutrition Communication course at Purdue to share why they had picked their...
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Barbara Mayfield, MS, RDN, LD, FAND
Jun 21, 20194 min read
Is texting replacing talking?
For most of human history, conversations took place face-to-face. Then, in the late 19th century, with the invention of the telephone,...
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Barbara Mayfield, MS, RDN, LD, FAND
Sep 28, 20184 min read
Do your presentations sink or swim? Bring visual aids to the rescue!
What do you think is illustrated with the visual aid depicted in the photo? Did you guess BMI (Body Mass Index)? How can I use a visual...
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Barbara Mayfield, MS, RDN, LD, FAND
Aug 4, 20173 min read
What defines Successful Communication?
Successful communication creates a sharing of ideas and feelings between the communicator and the audience. It results in an audience...
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