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Which hat do you wear?
When you belong to a group that needs to make a decision or solve a problem, how do you go about that process? Is there one person who...

Barbara Mayfield, MS, RDN, LD, FAND
Jan 17, 20203 min read
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Take the next step!
When you are facing a big project or task, are you more inclined to get started right away, or put it off? If you are in the 20% of the...

Barbara Mayfield, MS, RDN, LD, FAND
Sep 27, 20192 min read
20 views
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What makes a message memorable?
As communicators, we won’t be effective if an audience can’t remember our message. Being memorable is essential to successful...

Barbara Mayfield, MS, RDN, LD, FAND
Jul 19, 20193 min read
484 views
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Crafting the perfect tagline
What do you do? Can you answer that question in a clear and concise way? One of the biggest challenges facing anyone in business is...

Barbara Mayfield, MS, RDN, LD, FAND
Jun 7, 20193 min read
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How do you craft words that work?
Communicating effectively is a challenge. Miscommunication is rampant – we misunderstand, misinterpret, misspell, mispronounce, and more....
Barbara Mayfield, MS, RDN, LD, FAND
Apr 12, 20192 min read
65 views
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Is your communication hurricane proof?
Well-constructed communication is like having a foundation that is unshakable. This photo shows our February house on Cape San Blas,...
Barbara Mayfield, MS, RDN, LD, FAND
Feb 8, 20193 min read
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Making a list and checking it twice
“Making a list and checking it twice...” That familiar song lyric can apply not only to Santa at this time of year but to all of us. Do...
Barbara Mayfield, MS, RDN, LD, FAND
Nov 30, 20183 min read
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Countdown to a convention
Who’s going to FNCE? That’s short for Food and Nutrition Conference and Expo – the annual meeting of the Academy of Nutrition and...
Barbara Mayfield, MS, RDN, LD, FAND
Oct 5, 20183 min read
17 views
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10 Steps to Creating Compelling Communication
Would you agree that effective communication is well-planned and executed? Have you ever tried to “wing it” and regretted not putting...
Barbara Mayfield, MS, RDN, LD, FAND
Aug 3, 20181 min read
337 views
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The Making of a Model
How would you illustrate nutrition communication? The first chapter in the upcoming Academy book about Nutrition Communication introduces...
Barbara Mayfield, MS, RDN, LD, FAND
Jul 13, 20183 min read
54 views
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A Day of Disasters
If you’ve been communicating in a professional setting for any length of time, you surely have a “disaster story” – a time when...
Barbara Mayfield, MS, RDN, LD, FAND
May 25, 20184 min read
24 views
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Effective nutrition communication is not an accident
Effective nutrition communication is not an accident, but is strategically designed. It is the result of making a plan, working the plan,...
Barbara Mayfield, MS, RDN, LD, FAND
Jul 28, 20171 min read
45 views
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