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Be brief, or not?
When I ask audiences to select their top challenge in creating effective messages, what do you think they pick? Being more...
Barbara Mayfield, MS, RDN, LD, FAND
Apr 26, 20192 min read
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How do you craft words that work?
Communicating effectively is a challenge. Miscommunication is rampant – we misunderstand, misinterpret, misspell, mispronounce, and more....
Barbara Mayfield, MS, RDN, LD, FAND
Apr 12, 20192 min read
65 views
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And the name is…
Similar to creating a baby, books have a long gestation period before they “arrive.” In fact, this book will have taken longer than three...
Barbara Mayfield, MS, RDN, LD, FAND
Mar 29, 20193 min read
30 views
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Pick the perfect book title – please!
This week I received an email with the subject line “book title” from the manager of acquisitions and development for the Academy of...
Barbara Mayfield, MS, RDN, LD, FAND
Jan 25, 20192 min read
42 views
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Becoming a better writer in 5 steps
Writing is functional and educational as well as artistic and expressive. Writing well requires both quality content and creativity to...
Barbara Mayfield, MS, RDN, LD, FAND
Jul 20, 20182 min read
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4 lessons from a year of blogging
This is my 52nd blog post since launching NutritionCommunicator.com last July. Yay! I met my goal of creating and posting a weekly blog....
Barbara Mayfield, MS, RDN, LD, FAND
Jul 6, 20182 min read
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You Can Write Well if You…
Intuitively you know the difference between quality writing and poor writing. One is clear and the other is confusing. One is captivating...
Barbara Mayfield, MS, RDN, LD, FAND
Jun 15, 20182 min read
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Good work leads to more
Do your work well. Nothing beats a good reputation supported by excellence in what you do. Do good work.
Barbara Mayfield, MS, RDN, LD, FAND
May 18, 20182 min read
32 views
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3 Steps to Becoming a Better Writer
The simplest answer: 1. write, 2. write, 3. write. We become better writers by writing. But there is more to it than writing. If we don’t...
Barbara Mayfield, MS, RDN, LD, FAND
Nov 10, 20172 min read
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